Medical Sales Article

Take A Sharpshooter's Approach - Not A Shotgun Approach To Landing A Medical Sales Job

By Mace Horoff, President
Sales Pilot Medical Sales Training

Once the average candidate decides to pursue a career in medical sales, he or she constructs a generic resume, sends it off to a recruiter or two, and then sits back and hopes for the best. Good luck, or as Homer Simpson would say, "Doh!"

There are many different segments of the medical device and medical equipment industry. The types of products or services that you ultimately end up selling will play a large role in your lifestyle in terms of income and time commitments. Don't you think that it would be a good idea to narrow your job search down to the industry segment in which you would really like to work?

What are some of the different segments of the industry?
· Anesthesia products
· Biomedical products
· Medical imaging
· Cardiovascular Products
· Dental Products
· Dermatology Products
· Dialysis Equipment and Products
· Durable Medical Goods
· Medical Furniture
· Laboratory Equipment and Reagents
· Medical Software
· Sterilizing Equipment
· Surgical Implants
· Surgical Instruments
· Surgical Robotics
· Medical Uniforms
· Medical Lasers
· Diagnostic Equipment

This is a partial list, but it gives you a good idea why a "shotgun approach" might not be the best. It is much better to take the sharpshooter's approach - focus on one or two segments where you would optimally like to find a position and where you might have some talent.

A targeted resume that is geared to getting you hired in your chosen industry will take you much further than the "one-size-fits-all approach" - especially when you consider that most candidates seek work generically. This means you will be able to thoroughly research the industry segment and develop some expertise that you can use to sell yourself into the job.

Take the time to narrow your focus and speak to recruiters who specialize within those industry segments. Better yet, learn some of the secrets to approach your chosen industry segments directly. It will improve your chances of getting hired, and you are more likely to end up with the job you want.

© Copyright Mace Horoff, 2007. All Rights Reserved